Your time, effort and talent are essential to helping United Way of Erie County break the cycle of poverty in our community. Thank YOU for your generosity and dedication! Running a United Way annual campaign in your workplace means you’re creating opportunities for a better life for everyone in the region.
From logos to videos to brochures, preview and download all the resource materials you'll need to run a successful campaign. Have a question? Just contact Gina Schaefer, resource development manager.
Would you and your colleagues like to learn more about how United Way is breaking the cycle of poverty in our community? Just ask us! We are available to speak to small, medium or large size employee meetings or at special events.
Mayar is a sweet girl who loves science and being independent. She can usually be found delving into the world of science and when the weather is nice she heads outside to the Edison playground or community garden – Mayar loves playing in the dirt.
If you ask Refel what her daughter’s favorite item in the Kindergarten Readiness Toolkit is she will tell you: “Mayar loves the puzzle, we practice her letters and work on sounds of words together. We love them. I can’t wait for her to start school next year!”
And, if you asked Refel why she is thankful to have resources like the Toolkit, she will credit community school director Miss Tami. “She is my angel. I don’t know what I would do or where I would be without Miss Tami.” Together, with your help, we can help all children in Erie County build the key skills they need to take on the world.
MEET PARKER
Who Says Quack? Parker knows who, thanks to you. Bedtime read-alouds are becoming part of this little boy’s family routine because of your support.
The book “Who Says Quack?” is one of a growing number in Parker’s very own library at home.
“He loves any books with animals in them. We make the animal noises and he points out his favorites,” Parker’s mom Jessica shared. “We have just begun to read as part of bedtime and Parker is learning how to hold his books and turn the pages. We receive a new title each month with his name on it right in our mailbox. We are so grateful for this program.”
The Imagination Library was started by Dolly Parton in 1995, and brought to our community in 2013. The program is funded 100% by United Way of Erie County and the books are free to families. You help us put books in the hands and hearts of even more little readers like Parker.
These download versions are made available to the media, workplace campaign participants, funded organizations and initiatives. Only organizations and initiatives funded through United Way may use the logos with their materials. Please review guidelines below before using the logo. United Way reserves the right to request revisions in printed and online materials when branding guidelines are not followed.
General Referencing
Our preferred name in print is United Way of Erie County. In all written documents, always use the name in its entirety when referring to the organization the first time. After that, all subsequent references in the same document can be just United Way. Try to avoid abbreviating the name. However, if it is absolutely necessary to abbreviate, then UWEC is acceptable. Please do not use the word "the" before United Way of Erie County.
United Way encourages program partners to let the community know about our partnership, as it will benefit you, us, and the community as a whole. There are some simple guidelines we ask you to follow above and beyond what is mentioned above:
NEW! If your program or initiative is funded by United Way, please use the words "Fueled By" above (and centered) with the UWEC logo when space permits. E.g.
If you are including the United Way logo anywhere in your marketing to make a visual reference to the fact that you are a United Way program partner, please use the “United Way Community Partner” logo. This makes it more clear to your public that you are not run by United Way, but supported by United Way.
If using just the United Way logo, please be sure there is copy above or beside the logo that references what our partnership is (i.e. “Funded in part by”). Again, this is simply to make clear that you are an autonomous entity that we support, not an extension of United Way. We do not want to steal credit for what you do!
United Way should never be included as part of your organization's name, either in text or with graphic. United Way is an independent organization and incorporating the United Way name and/or logo as part of your logo or organization name would wrongly imply that you are a division of or otherwise operated by United Way.
The United Way color palette is comprised of colors used in the United Way logo. Below are the specifications for reproducing the United Way colors in a variety of ways.
UNITED WAY BLUE Pantone: 287 C: 100 M: 74 Y:0 K:0 R: 16 G:22 B:127 HEX: #005191
UNITED WAY LT BLUE Pantone: 659 or 287C at 52% C: 55 M: 40 Y:0 K:0 R: 83 G:158 B:208 HEX: #539ED0
UNITED WAY RED Pantone: 179 C: 0 M: 85 Y: 89 K:0 R: 254 G:35 B:10 HEX: #FF443B
UNITED WAY GOLD Pantone: 143 C: 0 M: 34 Y: 86 K:0 R: 255 G:150 B:0 HEX: #FFB351
United Way of Erie County relies on social media channels to promote the very active presence of LIVING UNITED in the Erie region. You can find us via the handle @UnitedWayErie Be sure to use hashtags: #LIVEUNITED #EriePA
When talking about United Way’s Community Schools work please use the hashtag: #CommunitySchoolsInAction